“At Zalora, your purpose is not just to collect your paycheck at the end of every month. Maybe that’s what your parents wanted you to do because that’s what they did,” begins Paulo Campos, CEO and co-founder of Zalora Philippines. “As for me, I’ve always blazed my own trail. Here, we have a sort of trinity wherein happy employees plus happy customers equals happy company. It’s the sense of community that makes our employees like working here. This is what makes us successful.”
Situated at the junction of two great rivers in the vast Klang Valley is Kuala Lumpur, a name that literally means “muddy confluence.” Nowadays, it is a sprawling metropolis marked by soaring skyscrapers and surrounded by lush greenery. Pulsing with life and energy, it is more than just the capital of Malaysia. Kuala Lumpur (KL) is at the heart of industry, commerce, finance, history, culture, and modernity in the country.
Image source: https://en.wikipedia.org/wiki/Petronas_Towers
Identified as one of the Top 20 in Ease of Doing Business by the World Bank Group, Malaysia’s business environment is conducive to starting and operation for local firms. A flourishing of successful young professionals in booming industries also adds to the supportive ecosystem of the country. According to the Malaysian Investment Development Authority (MIDA), in 2015, due to a focus on quality job creation and higher income generation, the country received RM150.6 billion in direct domestic investment and RM36.1 billion in foreign direct investment. The amount was primarily distributed between two main verticals: 57.9% went towards the country’s service sector, while the manufacturing industry attracted 40% of investments.
The Philippines has gained traction as a dynamic emerging market, with gradual financial developments leading to greater investment opportunities. A known powerhouse in the business process outsourcing industry, the country continues to be a strong performer in Asia, managing upward forecasts of 6% GDP growth for 2016 and 2017, according to both IMF and ADB. Focused investments implemented through the private sector, sensibly budgeted infrastructure, and public-private partnership projects, together with an astutely skilled labor force have contributed to the Philippines’s intensifying global competitiveness.